Tails & Terraces

For service, mobility, lifestyle and brand partners

Become part of daily life—not another logo in the lobby.

The world’s most ambitious pet-first living destination. Born in Dubai. Built around every member of the family.

Join the founding partner ecosystem and solve meaningful resident moments across care, wellbeing, arrival, travel and community.

Become a founding partner Explore the categories

Founding partner platform

Own a useful role in the resident journey.

The strongest partnerships will improve an experience, earn repeat trust and create value that can be measured—not simply decorate a space.

Founding categories

Define the service standard with us

Veterinary, grooming, training, nutrition, insurance, retail, technology, travel and hospitality partners can help shape the first operating model.

  • Early service-design collaboration
  • Category roles grounded in genuine resident needs

Naming rights

Put your name on an experience worth remembering

Selective naming opportunities can connect a partner to a landmark space, programme or ritual with relevance beyond signage.

  • Destination spaces and signature programmes
  • Clear experience standards and brand safeguards

TailPass

Become part of the membership layer

TailPass is conceived as the connective tissue across access, privileges, bookings and trusted services at home and across Dubai.

  • Resident benefits and partner discovery
  • Useful data with consent and clear value exchange

PawPort & Wellness

Own the moments when confidence matters most

From a routine health check to an international move, integrated partners can turn fragmented tasks into calm, coordinated journeys.

  • Care, movement, boarding and relocation
  • Preventive wellbeing for pets and their people

World Pet Week

Help create Dubai’s global pet-first gathering

A flagship week of ideas, wellbeing, culture and commerce can give founding partners a platform to contribute, demonstrate and convene.

  • Resident, industry and public programmes
  • A Dubai-born stage for category leadership
“The most valuable brand presence is the service people rely on every week.”

Partnership process

From category fit to daily relevance.

We start with the resident moment, design the role together and prove it before expanding the relationship.

  1. 01

    Find the moment

    Identify the resident need your capability can solve exceptionally well.

  2. 02

    Design the role

    Align experience, operations, brand presence and commercial logic.

  3. 03

    Pilot the promise

    Test the journey, service standards and feedback loop with real users.

  4. 04

    Grow what works

    Expand across membership, events, future sites or the wider city platform.

One destination · Five roles

Explore the same ambition from the perspective most relevant to you.

Bring us the resident moment you can transform.

Tell us your category, capability and preferred partnership shape. We’ll look for a role that creates genuine daily value.

My perspective

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